How To Care For Your Faux Blonde Hair

Going blonde is exhilarating. But stripping the hair leaves it naked and vulnerable. Blond Absolu provides healing care for hair that is 97% stronger and 92% more hydrated, with instant colour neutralising for 8x more luminous blonde.

Colourist Johnny Ramirez is responsible for some of the most beautiful blondes in Los Angeles. He's known for his soft, natural, sun-kissed looks -- what he calls "lived-in colour".

Here are his top tips for living with salon-born blonde: